NPRC Launches “Farm to Freezer” Video Series With Social Media Campaign

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Over the past two years, the NPRC has produced three stunning videos that capture the essence of the processed raspberry farming community and the techniques used to bring processed raspberries to market.  We are officially rolling out these videos over a four-week social media campaign to share our story with the world.  Stay up to speed on our video launch by “liking” @redrazz on Facebook.

Excellent Raspberry Grower Turn Out at Small Fruits Conference

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We were thrilled with a full house of raspberry growers and industry members at the December 2015 Small Fruits Conference in Lynden, Washington. During this conference, the National Processed Raspberry Council presented an overview of our marketing program and updates on the latest raspberry research.

 

Letter From the Executive Director: Three Ways YOU Can Help to Spread the Word

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We are almost to the mid-point in our current fiscal year program, and the team working on behalf of the processed raspberry industry couldn’t be more excited about the progress we’ve made and the exciting happenings yet to come.

The NPRC’s research and promotion program has gained a lot of steam and as we do our best to educate registered dietitians, food manufacturers, foodservice, and consumers, we want to ask for YOUR help in reaching members of the processed raspberry community. Here are three ways you can help us educate growers, processors, importers, and other stakeholders who might be interested in knowing what the NPRC is up to:

1. Forward This E-Newsletter: The Raspberry Scoop is a great way to get a taste of what’s happening with the NPRC. We have a strong subscriber base, but we know we haven’t reached everyone . Please forward this newsletter to your friends, family, and colleagues involved in the processed raspberry industry and let them know that they can subscribe by emailing: newsletter@redrazz.org.

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Letter From the Chair: Join the NPRC in Lynden This May

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As we anticipate the first signs of spring, the NPRC is looking ahead to our next Council and Committee meetings, which will take place in Lynden, WA, May 23-25. We chose Lynden for an obvious reason—it’s right in the heart of U.S. raspberry country and we want to make it as convenient as possible for as many industry members in Washington and British Columbia as possible to join us for this meeting.

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